Impossible Foods announced that the new Impossible Burger will be hitting grocery store shelves at Gelson’s Markets in Southern California.
The plant-based burgers plan to be available in all grocery stores nationwide by mid 2020.
Impossible Burger will be sold in 12-ounce packages at Gelson’s for $8.99 each. Customers can find out additional information later this month about where the burgers will be next, including what stores will carry the plant-based beef on the east coast.